http://www.eurocarne.com/noticias/ultimas/ficha_noticia.php?codigo=14141&fechanoticia=20090703
08-Jul-2009 (16 years 11 months 5 days ago)The Brazilian association of Swine Livestock Breeders has proposed to begin a 3-year campaign to stimulate and increase pig meat consumption in Brazil. One of the main points to deal with in the campaign will be to break the myth about the fat content of pig meat compared to other meats.
In the EU the average consumption per capita is close to 45 kg/person/year, while in Brazil the figure is only 13 kg/person/year.
(Original in Spanish. Read Google translation
here).